There’s a reason why the cannabis beverage market is worth an estimated $901.8 million. More people than ever before are realizing the potential of these drinkable hemp products.
Maybe that’s why hundreds of major corporations are rushing to get in on the vast demand. At the center of this market are water soluble cannabinoids. This is the advancement that’s made this type of cannabis beverage possible.
But exactly what are water soluble cannabinoids? And why are they important? If you want to know the answer to these questions and more, then you’re in the right place. In this guide, we’ll teach you everything you need to know about this incredible new product. Let’s get started!
What are Water Soluble Cannabinoids?
Before we begin it’s important that you first understand what cannabinoids are. At its most basic definition cannabinoids are the compounds found in cannabis. Often, the only thing that people think of is the Delta 8 and Delta9 THC cannabinoids.
However, the reality is that there are over 113 isolated cannabinoids, including things like CBD, CBG, CBC, and CBN. Typically these cannabinoids, which all have unique benefits, have been accessed through hemp oil.
This method has been great for things like tinctures and capsules. However, it comes with a serious problem. Anyone who has tried to mix oil with water knows the issue. When you try to mix hemp extract with water the inevitable happens: it stays separate.
Because it’s next to impossible to mix oil and water it’s been difficult for cannabis/hemp companies to offer good beverage products. That is until the advent of water soluble cannabinoids. As its name suggests, this breakthrough allows cannabinoids to completely dissolve into the water. Let’s find out how.
What Are the Two Types of Water Soluble Cannabinoids?
As of the time of this article, water soluble cannabinoids are available in two different forms. These include water soluble powder and water soluble liquid.
As you can guess, the powder product looks like a powder similar to the type you would get if you’ve ever ordered CBD isolate. The biggest benefit that comes with this type of product in the range.
Many of the cutting-edge companies have been able to make a water soluble extract out of almost any type of cannabis extract that’s oil-based. As such, it’s great for businesses that want you to use their own, personal extracts.
The other type of product that’s offered is water soluble liquid. This product can be made from most types of extracts and arrives at your location ready to be put into any type of cannabis-based beverage. As such, it’s a good option for business owners that want to save a little time during the manufacturing process.
Benefits of Water Soluble Cannabinoids
The most obvious benefit that comes with water soluble cannabinoids is that they can be used to finally make good drinks. However, this isn’t the only benefit that they come with. In this section, we’ll be going over five other reasons why you should consider giving this cutting-edge product a try.
1. High Bioavailability and Fast Acting Effects
Bioavailability is an important term when it comes to cannabinoids. It refers to the percentage of a cannabinoid that gets absorbed into your bloodstream.
The higher the bioavailability, the more efficient your body is at absorbing the full concentration of a hemp product. Unfortunately, products like tinctures and edibles need to go through the digestive system before they can be absorbed into the bloodstream. This results in only 10% to 20% of the cannabinoid getting through.
That 90% to 80% of the product that’s getting wasted. Water soluble cannabinoids, on the other hand, get absorbed directly into the bloodstream through the mouth. As a result, they have a much higher bioavailability.
One study found that over 90% of cannabinoids are absorbed through beverages. What’s more, you will feel the effects quicker. Instead of having to wait an hour or more to feel anything you can typically feel it in a matter of minutes.
2. Easier to Dose Properly
Consistent dosing is important when it comes to cannabinoids. That’s why people enjoy products like tinctures, edibles, and capsules. It tells them precisely how much they’ll be getting with their dosage. However, water soluble cannabinoids are even better than these products for dosing.
Why? Because not only do you get an exact dosage, but it also accurately reflects the amount of the cannabinoid that will be entering your system. Remember what you discussed in the last section?
When you ingest an oil-based cannabis product 90% of it is getting lost in your digestive system. Since this isn’t true for water-soluble products they more accurately reflect the amount of dose that you’re going to feel.
3. More Convenient For Consumers
Water soluble cannabinoid products are also much more convenient for the consumer. As we’ve mentioned, water and oil don’t mix. So, when a customer tries to make coffee infused with CBD oil, it’s all going to float to the top.
This simply isn’t true for water soluble products. As such, it opens up the entire world when it comes to things that the consumer can mix it with. Smoothies, sodas, beers, wines, coffee, and cocktails are just some of the things it can go with.
These products are also more convenient because the customer can truly take them anywhere. No more having to worry about your tincture spilling when you try to transport it.
4. Tastes Great
The problem with cannabinoid-infused beverages in the past has been the flavor. Putting aside the issue that the oil runs to the top of the drink, let’s discuss the taste. Many people complain that the taste is too earthy.
The terpenes typically overwhelm any other flavors in the beverage. Water soluble cannabinoids on the other hand offer more subtle flavor profiles. Some of them are completely flavorless. This appeals to the customer base that doesn’t enjoy the overwhelming taste of some hemp strains.
5. Lasts Longer On the Shelf
The final benefit of water soluble cannabinoids is the extended shelf life. Most types of water soluble products last two years or longer. This is twice the amount of time that most hemp oils last.
This means you have a lot more time to sell your product before it goes bad.
Different Types of Products For Water Soluble Cannabinoids
Water soluble cannabinoids work well in a variety of different products. Honestly, you’re only limited to your imagination in terms of what water-based product you want to put it in. In this section, we’ll be going over some of the top-selling ones. Just make sure that you know and trust the supplier that you’re going through.
You can also save money by purchasing your water soluble cannabinoids in bulk. For example, look at the savings you get when you buy this CBN distillate bulk product.
It should be no surprise that beverages are one of the prime targets for water soluble cannabinoids. Doesn’t the idea of a CBD-infused beer sound great? Or how about a CBG beer?
With this technology available it will only be a matter of time before we see these types of products popping up in grocery stores and bars. Manufacturers are only limited by their imagination, so it will be interesting to see what types of products they create.
2. Topical Products
Topical products and cannabinoids together are nothing new. CBD oil lotions have been a popular product for almost a decade. However, the oil in these types of CBD oil sometimes just sits on top of the skin.
Products made with water soluble cannabinoids on the other hand come with greater skin permeability. As such, they’re better for these types of topical products.
Energy shots remain popular with fitness enthusiasts and tired college students. As such, they make a smart choice for water soluble cannabinoids. Not only does the product provide a burst of energy, but the calming effects of many cannabinoids can offset some of the bad properties.
For example, CBD often reduces feelings of anxiety. As such, they can cancel out the jittery, nervous feelings that sometimes accompany these types of energy shot products.
Want More Content? Keep Reading
We hope this article helped you learn more about water soluble cannabinoids and why they’re changing the market. As you can see, the introduction of workable water soluble material makes it easy for manufacturers to make their unique cannabinoid beverages.
Just make sure that purchase you concentrate on from a supplier you can trust. Otherwise, you’ll get a subpar product that doesn’t mix properly into the water.
Did you enjoy this article? If the answer is yes, then you’re in the right place. Keep exploring to find more topics that you’re sure to love.